now that is a fast-lived company.
i can do the whole dotCom cycle in two weeks flat.
idea -> conception -> implementation -> deployment -> viral spread -> implosion -> failure! :)
if one in 12 startups fails and i can do one every two weeks...
then i should be able to turn out two successful startups a year!

That's from an interview of David Weekly (who apparently deserves his name), founder of myspace profile exploitation service